CHINESE RETAIL GIANT TO USE BLOCKCHAIN TO TRACK BEEF, PROVE FOOD SAFETY
The Chinese e-commerce giant JD.com is implementing Blockchain to track the supply chain of its meat sales, Business Insider reports on March 3. JD said that customers will be able to monitor their meat from the farm in Australia where it was raised, all the way to their doorstep. When the system becomes operational later this spring, customers will be able to check how the meat was raised, butchered, and transported. The tracking system is the result of a partnership with Australian beef producer HW Greenham & Sons Pty Ltd.